Should you buy IPv4 addresses through a broker?

If your hosting platform, ISP or cloud business needs more IPv4, a broker-assisted purchase is one way to find supply. The useful question is what that purchase delivers for your customers—and what your team will still have to manage afterwards.

Does a broker give you more choice?

A broker can introduce blocks held by different sellers and help compare their offers. That saves sourcing effort. Compare the prefix size, relevant registry process, reputation history and deployment fit, not just the number of listings.

Your long-term requirement is a repeatable supply path. When demand grows, you want to add capacity without starting another search and negotiation each time. LARUS brings first-party supply and Unlimited IPv4 into one direct operating relationship.

Is buying through a broker cheaper?

There is no single answer across different blocks and deals. Compare the full quote: address purchase, broker fee, escrow, registry charges and the ongoing work of holding the resource. An apparent saving on the block can disappear when other costs or deployment work are left out.

Then compare that acquisition with leasing. Keeping the purchase capital available can help you open a location, improve connectivity or serve more customers sooner. The current IPv4 pricing page supports a current comparison without relying on an old headline price.

Does the broker make deployment easier?

Transaction coordination helps with introductions, records and handover. For your customer, success is a reachable service. Your prefix still needs suitable reputation, routing authorization and an announcement your upstreams accept.

Match the prefix and origin ASN across the LOA, IRR and RPKI work, then check BGP reachability and the application itself. Establish who will help when your network changes. That is how a supply decision becomes a dependable customer experience.

What remains after a successful purchase?

The registry relationship remains with the resource holder. A transfer or escrow payment does not remove the registry layer or keep your API reachable by itself. Stable addresses can accumulate value in customer allowlists, VPNs and integrations; protecting that continuity deserves as much attention as the original purchase.

LARUS carries the registry-facing relationship upstream as a first-party operator. Its foundation includes Cloud Innovation's court-recognized statutory member position at AFRINIC and its authorization to LARUS. The published shareholder-rights evidence shows what stands behind this model.

Choose the operating model your business needs

A broker can help complete an acquisition. If your goal is growing customer services with direct supply, renewal and operational support together, start with LARUS IPv4 Continuity. Your team keeps control of its network and BGP policy while LARUS supports the address relationship behind it.

For the detailed comparison, see leasing versus buying IPv4. Make the decision around your growth capital and the life of your services, not just the day of the deal.